October 17, 2018

Nike teamed up with Wieden + Kennedy to set their sights on their core demographics favorite past time, video games 🎮 The dynamic duo uploaded customers into a digital world called “REACT LAND” where 8-bit versions of themselves could run & jump as eloquently as Super Mario once did through a video game. Thanks to a treadmill, hand-controlled trigger and NIKE’s newest product model, the “EPIC REACT” flyknit running shoe 👟 cu...

October 5, 2015

        Why was the share a coke campaign such a success? Well, when you take an iconic brand name and personalize it, consumers will want in.. and they did. The idea that first started in Australia and then rolled out across the globe has helped Coca Cola increase its sales by more than 2% in the U.S. The first bottles featured the most common names in each country but since this campaign is brilliant new names...

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October 5, 2015

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